As I suggested in my last writing, I identified 7
components that form a lever for value add that go beyond cost to benefit.
These components came about as I was challenged by CEOs to identify my
value-add for products and services for K12 education.
I started with six and later added the seventh -
"thought leadership" as it became clearer and clearer that my
thinking, mindset, and mental models needed to be informed, challenged,
stretched, and is some cases, replaced.
The framework came about from a word picture. Though
at the time, the word picture was not about value-add, the more I thought about
the need to explain value-add the more applicable the word picture became
(Thanks to Dr. Larry Lezotte and Mike Rutherford - you will certainly recognize
the application).
The Greek mathematician Archimedes is attributed with
saying, "Give me a lever long enough and a fulcrum on which to place it,
and I shall move the world."
Both the lever and fulcrum are essential to making the
lift - the length of the lever as well as the placement of the fulcrum.
Raising student achievement and the variables that
have the greatest influence in doing so are equal to moving the world. The
challenges are many. The great news is that these challenges albeit daunting
are not insurmountable.
The fulcrum is value. The relationship of the fulcrum
is what differentiates the value-add. Placed strategically, the fulcrum allows
the lever to effectively move or "lift" the intended object.
The components of the lever are time, theory, team, training,
technology, tools, and thought leadership. My reasoning for shifting from seven
different levers as previously published to one is to reinforce that each of
the seven albeit powerful has even greater influence as one.
For example, time.
Time as a value-add must not only create and deliver
greater time effect and efficiency, it must have proven efficacy in utilizing
time differently. There must be more than recognition but appreciation that
time constraints are the bane of our existence in education - right, wrong, or
indifferent, they are.
To suggest and therefore promote a solution, product,
practice or service as a "value-add" with time efficiencies is
fraught with conflict - initially. You don't "save" time in
education. You feverishly guard or protect time. You avoid or minimize
distractions or disruptions of time to repurpose or reallocate time.
There is so much competition for time. As an aside,
take a look at Jamie Volimer's work "The Ever Increasing Burden on
America's Public Schools" for quick snap shot of all that has been added
with respect to what is expected to be taught and learned in our schools.
It is absolutely critical therefore to present time as
a value-add within the context of providing a great deal of assistance in
identifying what can easily be abandoned or stopped in addition to alignment or
harmonizing of processes, practices, or programs.
In a like manner, it is essential to articulate the
capacity, confidence and competence capacity building plan - not product
training - that is commensurate with adult learning theory.
Further, a deep understanding of the J-Curve theory is
required for managing expectations for both implementation and initial results.
Often applied and known as the "implementation dip", the J-curve is
powerful graphic depiction of implementation correlated with capacity,
competence, and confidence. There is always a state of uncertainty, anxiety,
and conflict in learning expressing itself more often or not with a dip in
performance and results before achieving expected and desired results.
Building capacity to leverage time differently
requires courage and commitment. There are no quick fixes or short cuts with
teaching and learning. We can accelerate the application of skills and
knowledge. We can now more than ever accelerate interventions.
Suffice; it takes time to become
more efficient and effective with time. The value-add with time requires a
comprehensive plan that incorporates more than just the immediate product
offering. Therefore, be careful and intentional when suggesting that “time” is
a value-add for your product, service, practice, or program.